BRAND NEW ALMOST
“MAGIC” WAY TO UNLOCK
WILD SCALE AND HIDDEN
POCKETS OF PROFIT FROM
ANY GOOGLE ADS ACCOUNT,
GUARANTEED!
What you’re about to discover will change
the way you advertise on Google forever…
DEAR BUSINESS BUILDER
If you would like to know a FAST, simple and GUARANTEED way to truly explode your sales with Google Ads beyond all belief..
Then this will be the most important message you will ever read.
Here’s why:
Over the past 24 months, we have spent a TRUCK load of money on Google Ads…
And when you spend that kind of money on ads – across a multitude of different industries – you learn a lot!
About exactly what works, and what doesn’t.
Not theoretically what works, from some YouTube tutorials and courses.
Or from some guru with a bunch of “theories” pretending to be an “expert”.
No.
We’re talkin’ about NO-BS, battle-tested strategies from the frontlines of turning advertising into profit.
From a team who knows what it means to have to make campaigns profitable – because they’ve got a payroll to meet.
And listen, if you’ve been running ads for any length of time, this probably sounds familiar…
EVERY TIME YOU INCREASE
YOUR BUDGET, CPL’S AND
CPA’S SKYROCKET
ROA’s drop through the floor…
Your once-winning campaigns simply sh*t the bed.
And your bank account is left begging for mercy.
While you’re left yelling at the sky…
“How is this possible?!”
Because your agency told you to “scale” your spend?
But now you’re second-guessing them…
SO… You hired a new business coach.
They’re totally legit.
And even they can’t seem to make full sense of this.
So they tell you to invest in a new logo and start building a “personal brand”.
*gasp*
All this makes you want to tear your hair out and throw your MacBook out of the window.
So, you pull back on ad spend, because your ROI is non-existent and your credit card is about to have a heart attack.
This all means that…
If not now, then when?
YOU CAN’T HIT YOUR
GROWTH GOALS, SO YOU
“NORMALIZE” THIS LEVEL
OF SALES GROWTH
Instead of where you actually want to be.
It’s a vicious and deadly cycle, that leads you down the road of building a mediocre business.
Well, we’ve got some good news for you…
We’re going to reveal the fastest, simplest, and most certain way for you to get as many customers as possible using Google Ads.
And FINALLY hit or even exceed your wildest growth goals.
MAKE THIS ONE CHANGE
TO YOUR GOOGLE ADS
ACCOUNT AND YOU’LL
10X YOUR RESULTS
This ONE THING will…
Increase quality Scores
Lower CPC’s
Lower CPL’s/CPA’s
And generate sky-high ROI!
Okay, ready?
Come closer, listen.
Let us show you how we do this.
More specifically, how we use this one tactic to “magically” scale ad spend and often make campaigns even more profitable!
So you can make some extra M-O-N-E-Y.
So you can buy more pistachios, protein shakes and deep-tissue massages.
Alright, saddle up.
Here we go.
Step one…
WHEN IT COMES TO
GOOGLE ADS, EVERYONE
HAS IT ALL WRONG!
The first thing they do is…
Select a bunch of search terms – and then cram them’ all into one ad group.
“Financial planners Johannesburg” – I’ll add that
“Financial advisors Johannesburg” – Yup, I’ll throw that one in too…
“Financial advice Johannesburg” – Yeah, why not? Let’s chuck that in there too!
This might seem innocent – but hear us when we say this…
This is the quickest and most certain way to murder your money!
Terrible idea… 1-star. Total cr@p. Would not recommend.
So, what exactly should you be doing… What is this “BIG Idea”?
Fear not, you greedy little truth-seeker…
Here it is.. and it’s what w call a S.K.A.G.
(Single Keyword Ad Groups)
And it’s where you put just one single keyword (search term) in an ad group.
Then, write one super-targeted ad for that specific keyword.
It’s a lot of work… but these little puppies drive Google wild!
And get them hotter than a honeymoon hotel room.
Why?
Well, they do exactly what it is that Google is optimising for…
They provide its users (your prospect clients) with THE best experience possible.
Because they…
If not now, then when?
GIVE THEM EXACTLY WHAT IT IS
THEY’RE SEARCHING FOR
They’re laser-targeted and they convert better.
A lot better.
Giving you a higher quality score on your ads.
Google then (reluctantly) hands over…
Cheaper clicks… better ad placement… and “high intent” traffic.
Which = more cash in your bank account.
More sunshine, rainbows, baby giggles and candyfloss.
Seriously.
But there’s a problem. A big one…
Hear us when we say this…
A lot of agencies are “okay” at what they do.
Some are even “good”… But a select few are… Elite.
So that’s exactly what kind of work they do… “Okay”.
Their campaign structure is okay, their keyword selection is okay… their bid type is okay…
And their ad copy is, you guessed it… okay.
But here’s the thing…
“Okay” just doesn’t cut it anymore. It used to, when clicks were R0.20 a piece.
But now, it’s just too competitive online.
You need to be a stone-cold killer to make your campaigns profitable.
Which brings us to step two…
This is where everyone gets it wrong.
They don’t know how to write ads.
More specifically, they don’t know what the purpose of an ad is.
THEY TRY AND “SELL”
PEOPLE ON THE AD ITSELF!
But it’s impossible to do that…
People can’t buy from the ad (yet).
So why try and do it!?
You see, your ad has one purpose and one purpose only, and that is to get people to CLICK!
Your ads must DEMAND attention.
They should be irresistible for your prospect clients to click (not buy).
And with the majority of searches now being done on smart phones…
Your prospect clients are more distracted than ever…
They’re just one click away from their Facebook feed = dogs wearing shoes and half-naked super-models on Instagram.
Don’t be boring, boring doesn’t stand out and demand attention!
Boring doesn’t get clicks.
Boring murders your ROI.
So, that means no more ad copy with…
“Established in 1961…”
“We’ve got the biggest range and best prices”
“speak with our expert team of professionals”…
*yawn*
That’s a total snoozer!
And hear us when we say this in step 3…
ON GOOGLE, 2% OF THE
ADVERTISERS GET 50%
OF THE TRAFFIC
In other words, it’s a ‘winner takes all’ game.
And this brings us to step three.
This one is not so much about the ads themsevles.
But the landing page you send the people who click them to…
Now listen, selling is like seduction.
And seduction works best if there’s a little foreplay.
It’s not about HOW you ask for the sale, it’s about WHEN you ask for it!
And most people go straight for it on their ads… or their landing page.
This is a bit like… Walking up to a complete stranger in the street and asking them to marry you.
And that strategy is about as effective as an umbrella in a sandstorm.
But then they wonder why they can’t get their ads to work…
AND THEY WONDER WHY
NO ONE’S BUYING!
You see, just like in a relationship…
There is a series of steps that you must take a prospect client through to get them to buy.
But most business owners are blindly obsessed with trying to make a sale and the whole “closing the deal” part…
That they completely ignore the series of steps it takes to convert a stranger from “click” to a paying client.
They think everybody wants what they’re selling…
“We’ve got the biggest range and the best service”
“Come and buy our stuff!”
“Get a quote, “Speak with our team”, “BUY, BUY, BUY!”
Instead, you have to start with something that’s less threatening.
(Don’t believe us? Look at your conversion rates *wink*)
Because you need a little romance.
And what we’ve found (from spending truck loads on ads) is that the best way to do that is by using something we call a “HVCO”.
A High-Value Content Offer.
Which is a little low-commitment offer for a request for “more information”.
This gets your prospect client to raise their hand – in a sea of people – to identify themselves as being interested in what you’re selling.
But look, this page is getting long…
And these are just 3 of 12 steps we use to unlock hidden pockets of profit from ANY Google Ads account.
And scale them to the moon!
Want to see all 12 steps?
(Watch what we’re doing here)
Then we’ve got some good news for you…
If not now, then when?
HOW TO FINALLY BECOME THE
APEX PREDATOR IN YOUR MARKET
AND TRULY EXPLODE YOUR SALES
BEYOND ALL BELIEF!
Look, we know you’ve tried running ads with another agency…
We know you’ve been promised the world…
And we know you’ve been raked over the coals by their empty promises…
And if you close your eyes, you can still feel the burn.
We’ve been in the game for 4 years, which is like two-thousand years online…
Not only that, but we’ve also been ranked as one of the fastest growing digital agencies in South Africa.
And more importantly, a bunch of our clients have also been ranked as the fastest-growing companies in their respective industries.
Look, our strategies are proven, and that’s why for a limited time, we guarantee…
WE’LL BEAT YOUR BEST
CAMPAIGNS OR WE’LL
WORK FOR FREE
Yip, you read that right… (go ahead, read that again… we’ll wait right here)
We have just re-opened our doors to accept clients with this risk-free offer…
And if you are reading this – it means that we still have a few spots available.
And for this month only, we’re offering businesses FREE 45-minute strategy sessions.
On this call, we’ll show you what it will take to unlock hidden pockets of profit from Google Ads and scale your traffic to explode sales.
But we’ll stop you right there.
This isn’t just another “strategy session” (*couch* sales pitch), with some dumb-dumb…
Who knows nothing about what it truly takes to dominate the competition on Google.
No.
Nor is it some high-pressure sales pitch masquerading as a strategy session.
Anyhoo, you can find out more about what’s included in the call by actually attending the call *wink*.
But, spots are almost gone for this month.
So go ahead and grab your spot.
If not now, then when?